NEW DELHI: According to report, YouTube changed its qualifying conditions and monetization policies to allow smaller content creators a chance to survive and prosper on the site. Previously, a minimum of 1000 subscribers was required to earn money.
The minimum subscriber count has now been reduced from 1000 to 500 by the Google-owned video provider. YouTube is making significant adjustments to its monetization regulations in order to provide more chances to the platform's smaller artists. The business said that it is lowering the eligibility standards for the YouTube Partner Programme and broadening the range of monetization options available to creators with lesser followings.
Previously, in order to join the YouTube Partner Programme and monetize their material, creators had to meet certain criteria. However, the new regulation requires creators to have 500 subscribers to be eligible, which is half of the former criteria.
In addition, the watch hour requirement has been cut from 4,000 to 3,000, and the Shorts views need has been dropped from 10 million to 3 million. These new regulations will be applied first in the United States, the United Kingdom, Canada, Taiwan, and South Korea.
While smaller producers now have more chances to monetize their work on YouTube, they will still need to expand their audience and meet specific criteria in order to receive ad money. The existing revenue sharing standards will not change, but creators who have already qualified for the YouTube Partner Programme will not need to reapply once they hit the higher limits.
While the eligibility requirements for earning on the platform have been modified, the mechanism of earning through ad revenue has not changed. To gain money from ad revenue, creators will still need to ensure that their material has a large reach.
Other social media networks, such as TikTok, have offered monetary incentives to users in order to keep a consistent supply of material on their platforms.
Also Watch: