Nobody had probably ever imagined that the humble coconut – and more particularly coconut oil – will someday become fit to be the subject for news and find space on the front page of newspapers. Yet, that was exactly what had happened last Friday, when coconut oil has featured on the front page of several newspapers across the globe, including this newspaper, thanks it just because of its most important quality of being the most popular hair care oil in India, but – believe it or not – for having emerged as the 'superpower' for hair across the West too. While Indians have known this, and have been using coconut oil for hair care since time immemorial, the big news is that it has been now endorsed by big-time celebrities in Hollywood too. In fact, coconut oil has emerged as the ultimate champion towards restoring hair health across the western world, especially with its nourishing and moisturizing properties for hair that have made coconut oil's popularity spread across the globe. As has been reported, a study conducted on the medicinal benefits of coconut oil has brought to light the fact that it has rich content of Vitamin C and E, while the anti-fungal and anti-bacterial properties of coconut oil makes it the ace game toward rejuvenating hair and scalp health. In fact, the several benefits of this oil have made coconut oil head massages a rage across the Western world. Many celebrities in the western world have even started calling it the 'miracle liquid' for hair. This is because of the fact that it is the only oil in the world which seeps 10 layers deep into the hair follicles, and thus offers maximum benefit. The most popular way of applying coconut oil for best results is by taking a few drops and applying it across the lengths of one's hair and the remnants on one's scalp, and leaving it like that for 30 minutes or even overnight, followed by a shampoo the next morning. In a world that is fast leaning toward all things that are natural and organic, good old coconut oil has emerged as a sure-shot winner in the hair care mantra. With a boastful list of antioxidants, there is no other sure-shot way to ensure that one's hair gets the tender love and care that it truly deserves. It is no wonder then that celebrities across the world have started lapping up coconut oil like never before. And then, look at the Whos' Who of coconut oil users – from Miranda Kerr to Mindy Kaling, Mary-Kate, Ashley Olsen, Kelly Osbourne, Kourtney Kardashian, Lucy Hale, Priyanka Chopra Jonas and so on. Not bad.