Hyderabad, August 6: Samsung’s overall market share in India’s mobile handset market has gone up to 39 percent from 34 percent at the beginning of 2015, a top company official said on Thursday. The South Korean tech giant had a market share of over 40 percent in smart phones segments according to the figures available till July. This stood at 35 percent at the start of the year.
Talking to reporters after launching Galaxy A8, the newest members of Galaxy A family, Samsung India’s vice president, marketing, IT and mobile, Asim Warsi said they have strengthened their market leadership in all the segments, thanks to the series of launches this year. This is the 16th model launched by Samsung this year. The models unveiled so far include flagship S6, S6 Edge, A, E and J Series. “From flagship devices to premium smart phones to feature phones and tablets, we cater to all categories,” he said. Warsi said the market this year has been buoyant with high growth pattern and Samsung is fuelling the growth in smart phone segment with new launches. “We will continue this pace of launches in coming months,” he said while declining to put a number.
He claimed that all the new launches were well received by the market. (IANS)