NEW DELHI: India's only certified organic kiwi from the farms of Ziro Valley, Arunachal Pradesh has been launched today at the "Aadi Mahotsav" – mega National Tribal Festival held in Dilli Hat, INA, New Delhi.
he launching ceremony was held in collaboration with support from the Government of Arunachal Pradesh and the National Agricultural Cooperative Marketing Federation of India Ltd (NAFED).
This news has been confirmed by the Arunachal Pradesh Chief Minister, Pema Khandu through social media platforms. "ndia's only certified organic kiwi from #ZiroValley, #ArunachalPradesh is being launched at New Delhi. Venue: Dilli Haat Date: 27th November at 2PM Organized by #APAPLMB, Govt of Arunachal in collaboration with @nafedindia. #BuyLocal #VocalForLocal #AtmaNirbharBharat" – tweeted by the Arunachal Pradesh CM.
Arunachal Pradesh is the 1st Indian state, which obtained the organic certification of kiwifruit under the Mission Organic Value Chain Development for North East Region (MOVCD-NER) – a Central Government scheme undertaken for Northeastern states.
Organized by the Tribal Cooperative Marketing Development Federation of India Limited (TRIFED), "Aadi Mahotsav" is an annual tribal festival which draw tribes and their unique stories into the mainstream.
The mega National Tribal Festival "Aadi Mahotsav" was inaugurated on November 16 by Sukhram Munda, grandson of Bhagwan Birsa Munda – the Indian tribal freedom fighter and religious leader.
It aims to empower tribal businesses across the nation and exhibit their products. According to a report, this year over 200 stalls from across the country and about 1000 artisans and artists participated in the festival.
Meanwhile, Union Minister of Law and Justice, Kiren Rijiju wrote, "I'm very excited to launch certified organic Kiwi fruit fresh from farms of Arunachal Pradesh at New Delhi. Kiwi of Arunachal Pradesh are of the finest qualities in the world. High quality fresh kiwi of Arunachal Pradesh is available for supply to MNC, retailers & individuals."
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