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GUWAHATI: The Public Relations
Council of India (PRCI) is the pan India apex body of all public relations
practitioners, with a global presence. It is also a premiere network of all
corporate communication, media, advertising functionaries, marketing
communication officials, mass communication and journalism fraternity, social
and digital media associates and academics closely linked to PR activities.
Guwahati Chapter, the 38th national chapter of PRCI, was inaugurated through a
webinar, participated by PR practitioners across India and abroad, held on
Wednesday. It may be mentioned here that in addition to the 38 Chapters in
India, PRCI has its branches also in Australia, Bangladesh, Nepal, Sri Lanka,
UAE, UK, and USA.
Launching the Guwahati Chapter of PRCI, MB Jayaram, Chief Mentor & Chairman Emeritus of PRCI, conveyed his best wishes to all members of the new chapter and urged them to take up programmes for the benefit of the PR industry as well as for the people we serve. He announced that an All India Directory of PR functionaries will be brought out soon and expressed his happiness that PR practitioners of the North East will also be included in it.
Anjuli Chittaranjan, State Head-Corporate Communications Assam & North East at Reliance Jio Infocomm Limited, was the chief guest on the occasion, stated a release. She spoke about the changing needs of PR in the emerging scenario. LR Sailo, Director, Indian Institute of Mass Communication (IIMC), NE Campus, Aizawl Mizoram,while addressing the webinar as the guest of honour, expressed the hope that PRCI will play a pivotal role in promotion of public relations in the North East. Notably, Sailo is the only person from the North East to be included in the PRCI Hall of Fame for his lifetime contribution to the cause of PR in the region.Also watch: Rescued Tigress Released Back in Kaziranga