PSBs to Launch a Nationwide Customer Outreach Initiative

Guwahati: Public sector banks (PSBs) announced a nationwide “Customer Outreach Initiative” to bring festive cheer to customers. The initiative aims to cater to customers by extending an array of loan products including home loans, auto loans, agriculture loans, MSME loans, education loans, and personal loans. Under this initiative, customers can also open savings bank and BSBD accounts. They will also be informed how to download and use BHIM app along with various schemes for agricultural loans, stated a press release.

This customer outreach programme will be conducted in 2 phases and the first will be held from October 3 to 7 in 250 districts across the nation.

The “Customer Outreach Initiative” is yet another proactive step by the banks to connect with their valuable customers, which will also create a platform for them to avail of a host of loans as per their requirements during the festive season. This programme will benefit customers on a large scale with assistance to achieve their goals

During this initiative, banks will also educate customers with financial inclusion schemes and digital payments to encourage them to practice digital transactions.

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