'Had to find unique ways to entertain during lockdown'

Comedian Vir Das, who premiered his new Creator Show on Snapchat this week, says that his viewers are getting younger — "an audience that I don't know how to engage with, and I'm kind of full disclosure about that in the show". Titled "Vir Das — The Most Epic Max Show", this local and original Indian Creator Show will see Vir engage with a new audience in a fresh format.

According to Snapchat, he will take on seemingly impossible and new challenges in the show, pushing his boundaries and trying different things. Each challenge is either 'Epic' or a complete 'Fail', but either way, Vir makes it a fun learning experience. The weekly series premiered June 24 with episodes coming out every Thursday and each episode will give viewers a glimpse of the real comedian and a sneak peek into his life and friends.

"I'm coming from a place of not knowing and I'm coming from a place of willing to learn but also willing to fail massively and gloriously. So I think that's where this comes in. As performers are content creators, I think people are starting to recognize that we have nuance to us and that we have layers that can go on different platforms. So yes, maybe me doing standup goes on one platform and maybe me acting goes on another platform, but me just marking about the house, doing stupid stuff — There's a platform for that too, because it's relatable and fun," Das said.

"While the past year was extremely challenging, with being stuck at home for long periods of time, the one thing that the pandemic gave me was time. Time to recharge, rethink and revisit some of the things I had only thought of but never had the time to actually do. While in lockdown, I had to find unique ways to entertain my audience and most importantly, myself," says Vir. (IANS)

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