Rs 15-lakh ad revenue of First Bell classes donated to Kerala CMDRF

THIRUVANANTHAPURAM: Advertisement revenue totalling Rs 15 lakh generated through First Bell classes streamed online or broadcast on TV in Kerala has been donated to the Kerala Chief Minister's Distress Relief Fund (CMDRF), an official said on Sunday. This initiative was launched on June 1 as an interim arrangement (and not as alternate) to hold classes as state schools were forced to close down due to Covid-19 pandemic. K Anvar Sadath, Chief Executive Officer, KITE (Kerala Infrastructure and Technology for Education) told IANS that only limited and restricted advertisements are permitted in their YouTube channel. (IANS)

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