Northeast Packaged Drinking Water Association Urges Rethink on Ban, Citing Livelihood Concerns

GUWAHATI: The North East Packaged Drinking Water Association voiced its concern over the state cabinet's decision to prohibit the manufacturing and sale of packaged drinking water (PDW) products with a pack size of less than 1 litre from October 2, 2023, and less than 2 litres from October 2, 2024. The association, which met in Guwahati, expressed its apprehension regarding the ban's potential impact on the accessibility and affordability of safe drinking water, a basic human need.

Chaired by Chief Minister Himanta Biswa Sarma, the concerned state ministries made the decision, sparking a reaction from the association, which represents stakeholders in the packaged drinking water industry. The association argued that the ban could severely hinder access to safe and hygienic drinking water for the general population.

One of the key points raised by the association was the recyclability of Polyethylene Terephthalate (PET) bottles used in PDW products. According to them, PET bottles are fully recyclable in a closed loop, making them the most cost-effective, hygienic, and portable option widely used across the country. By banning these products, the day-to-day lives of citizens, who largely rely on them, could be significantly impacted.

Addressing environmental concerns, the association expressed its willingness to cooperate with the government in finding a solution to the issue of pollution caused by discarded PET bottles. The members of the association pledged their support for the Swachh Bharat Abhiyan, a national directive launched by Prime Minister Narendra Modi, and expressed their commitment to work together with the government to mitigate concerns while continuing to provide essential services to consumers.

Furthermore, the meeting highlighted the deep concern among industry members in Assam, who fear that the ban would adversely affect the livelihoods and employment of thousands of people directly and indirectly associated with the PDW and PET Industry.

As the situation unfolds, the association has requested a comprehensive discussion with all relevant stakeholders in the administration to address their concerns and find a balanced solution. While supporting the national directive for cleanliness and hygiene, the association aims to safeguard both water accessibility and livelihoods while adhering to environmental objectives.

In conclusion, the Northeast Packaged Drinking Water Association's plea sheds light on the complexities surrounding the state's decision to ban PET bottles in the PDW industry. Striking a balance between environmental sustainability, water accessibility, and livelihood preservation emerges as a critical challenge for policymakers and industry stakeholders alike.

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