Disney Star delivers highest-ever ratings for IPL playoffs

MUMBAI: Disney Star, the official TV broadcaster of IPL, announced a ground-breaking achievement as it delivered the grandest playoffs in the history of the league, accompanied by unprecedented viewership and ratings.

“The IPL playoffs have shattered all records, achieving an astounding 44% (Figures are for M15+ including OOH) increase in ratings compared to the previous year, surpassing the previous highest-rated playoffs recorded in IPL 2020. This extraordinary accomplishment demonstrates the unwavering support and enthusiasm of cricket fans nationwide, cementing the broadcaster’s position as the premier sports broadcaster in India,” a statement read. IANS

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