Neuberg Diagnostics ropes in MS Dhoni as brand ambassador

CHENNAI: Diagnostics major Neuberg Diagnostics on Tuesday said it has signed cricketer M.S. Dhoni as its brand ambassador.

The Rs 800-crore revenue company said the tie-up with the cricketer is for creating awareness about its health and wellness campaign.

"M.S. Dhoni complements our growth mindset, and thus is a strategic fit during our growth years. We are excited about this association and are honoured to have him on board as our evangelist and global brand ambassador," said GSK Velu, Chairman and Managing Director, Neuberg Diagnostics.

Dhoni will enable the company to generate recall across its global markets in the UAE, South Africa and the US.

"He has been signed for two years," Velu told IANS. IANS

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