New logos for Asian Football Confederation (AFC) meet

KUALA LUMPUR: The Asian Football Confederation (AFC) has launched a major rebranding campaign with new logos and "visual identities" for its flagship national team and club competitions.

The AFC Asian qualifiers, AFC Asian Cup, AFC Women's Asian Cup and AFC Under-23 Asian Cup as well as annual club tournaments - the AFC Champions League and AFC Cup - have all been given new logos in a bid to "engage fans across the continent in the coming years". "We are delighted to start the new year with all-new AFC national team and club competition brands," said AFC President Shaikh Salman bin Ebrahim Al Khalifa, Xinhua news reports. (IANS)

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